ACA’s Spring Conference — Session Spotlight: Performance in the News and Marketing Best Practices

ACA’s Spring 2018 Compliance and Performance Conference, happening from May 9 to 11 at The Ritz-Carlton Amelia Island in Amelia Island, Florida, will feature educational sessions that are designed to keep you up-to-date on industry news, trends, and hot topics. Today’s conference spotlight highlights two sessions led by our performance professionals from ACA Performance Services. Make sure to grab a seat early — these sessions are sure to fill up! And if you haven’t signed up for the conference yet, you can register here.

Performance in the News: The SEC’s Focus and Recent Actions

Regulatory scrutiny of performance and related supporting records continues to be a hot topic for examiners. In this session, ACA’s Diversified Financial Practice Lead, Charlie Stout, and ACA’s Managing Director, Jim Diercksen, recap performance-related SEC actions from recent headlines as well as what went wrong and steps that firms can take to avoid similar pitfalls. This session offers the opportunity to hear from two industry leaders with extensive experience with the SEC. 

Marketing Best Practices: The Do’s and Don’ts

The greatest risk to GIPS-compliant firms is that performance is not meeting the marketing requirements of the GIPS standards. Join our panelists as we walk through the do’s and don’ts of how you should properly market your firm using industry best practices and real-life examples. Our experienced panel includes:

• Richard Kemmling, Partner, ACA Performance Services
• James O’Leary, GIPS Compliance Analyst, BNY Mellon Asset Management North America
• Dean Freking, US Director of Performance and Attribution, Amundi Pioneer Asset Management
• Cathy Lowe, Director of Operations, West End Advisors

About the Author

Brigitte Nickel is the Marketing Manager for ACA Performance Services, a division of ACA Compliance Group. Her primary responsibilities include overseeing the marketing strategy for the performance division and ACA's internal communications. Prior to ACA, Brigitte was the Director of Marketing at Ashland Partners & Co., LLP. Brigitte earned a Bachelor of Science degree in Community Health Education from Portland State University and an M.B.A. from Southern Oregon University.